Simplifying parenting · Launching August 2026

The right toys, at the right time. Without the clutter, or the cost.

We're on a mission to make parenting simpler — starting with toys. Expert-chosen developmental kits for every stage of the first two years, from £15 a month. Outgrown kits come back to us: cleaned, renewed, passed on — and you get £5 back each time.

14-day first-kit guarantee Cancel anytime Tested to UK toy safety standards
Why Mirnest

Everything a premium play kit gives you. Without the premium price, or the pile of plastic.

01 — Expert-chosen

Chosen by toy designers and an occupational therapist

02 — A fraction of the price

Comparable kits cost two to three times as much

03 — Nothing piles up

The toys come back. Your home stays clear

Competitor prices shown are publicly listed UK kit prices and are for comparison only. Mirnest is not affiliated with any other brand.

How it works

A kit arrives. A kit goes back. Nothing piles up.

Step 1

Tell us your baby's age

Step 2

Your kit arrives

Step 3

Play, at your pace

Step 4

Send it back or pass it on to another family

The same good toys, loved by one family after another. That's the whole idea.

Inside every kit

A small, complete set for your baby's stage — and nothing extra.

5-7 toys, matched to the developmental stage

Books and cards to suit the age

A printed play-guide, with every kit

Pricing

From £15 a month. £5 back every time you return a kit.

No tiers, no contracts. Just the right kit for your baby's stage, arriving when they're ready for it.

Founding member
from £15/ month

£50 per kit, less £5 back when you return — about £15/month for toddler kits, £22.50 for the youngest

  • 5–7 toys, matched to your baby's stage
  • Flashcards or a Mirnest board book, by age
  • A printed playguide in every kit
  • £5 back every time you return a kit
  • First pick of launch stock as a founding member
  • 14-day refund on your first kit · cancel anytime

Reserve a founding place

No payment is taken on this page. We'll email a secure link to complete your pre-order.

Returning a kit is always optional — it's how you collect the £5 credit and how the toys get a second life. Founding members who join before our August launch get first pick of stock.

Care & hygiene

What happens when a kit comes back.

Sharing toys between families only works if every kit arrives feeling like the first. Here is exactly what happens to every returned kit, every time.

1 · Inspected

Every item is checked piece by piece. Anything worn, marked, chipped or incomplete is pulled out and doesn't go back into circulation.

2 · Cleaned & sanitised

Wood is cleaned and treated. Fabric items are washed at high temperature. Every surface a baby touches or mouths is sanitised.

3 · Renewed

Books and playguides are replaced with fresh copies — never reused. Worn items are swapped for new before the kit goes anywhere.

4 · Repacked & checked again

The full kit is reassembled, given a final check against the original contents list, and sealed in fresh packaging.

If anything in your kit arrives less than perfect, tell us. We'll replace it — no photos demanded, no forms, no fuss.

support@mirnest.com
Safety & sustainability

Safe enough for your child. Considered enough for the planet.

Every kit is held to the same standard we'd want for our own children — and built so that good toys get a second life instead of a landfill.

Tested to UK safety standards

Independently tested to UKCA & EN71 for choking, materials and durability before any kit ships.

Cleaned & sanitised between families

Every returned kit is inspected piece by piece, cleaned and sanitised, and renewed before it goes to another family.

Materials we trust

FSC-certified beech & birch wood, fabric and board. Tested for chemical safety — no harmful substances. No batteries, no screens.

Built to circulate

Each kit is designed to be loved by several families in turn. Packaging is recyclable, and the toys keep going.